Teaching the future of podcasting at NYU

Steven Goldstein created and teaches The Business of Podcasting at NYU Steinhardt - the only accredited course at a major university focused entirely on the business side of podcasting.

What he teaches comes directly from what he sees in the field.

What he sees in the field comes back to every client engagement.

Most shows are invisible to the audiences who’d love them

We built the Grid of Pain to diagnose exactly why.

Most content never escapes the lower left quadrant - low value, low awareness.

We use this to identify where a show stands and map a path to the upper right.

That’s where durable shows live. That’s where growth happens.

Our Podquest process turns that diagnosis into action. Podquest is our intensive diagnostic workshop.

The Liquid Content Era

Today’s winning content flows from long-form audio to short-form video to social. clips to newsletters.

We named this era for podcasters and content creators.

We understand its potential and more importantly keenly aware of its drawbacks and danger zones .

Trusted By

From independent creators to the largest names in media

The Amplifi Thought Letter

Read by leaders across podcasting, broadcast and media in over 47 countries

News, Engagements, Recaps

A Download is Not a Listen

Podcasting is shifting to streaming metrics, but too many podcasters are stuck.

Welcome to the Age of the Vodcast

The Economist recently interviewed Steve about video podcasting for the magazine

The growth of Companion Podcasts

“Companion podcasts” produced by TV shows and movies are on the rise and recently covered by Variety featuring Steve.