Amplifi Media Podcast/Radio Performance Calculator
This tool provides an estimate of actual listens and the percentage of your cume audience engaging with your podcasts.
This tool provides an estimate of actual listens and the percentage of your cume audience engaging with your podcasts.
1. Daily Downloads: --
2. Downloads per Episode: --
3. Estimated Actual Listens: --
4. Cume Participation: --
Estimated Listens per Episode:
--
Cume Participation Percentage:
--
Step 1: Calculate Daily Downloads
We divide the Total Weekly Downloads by 5 (for a standard work week) to get the average downloads per day.
Formula: `weeklyDownloads / 5`
Result: --
Step 2: Calculate Downloads per Episode
We divide the Daily Downloads by the Number of Episodes Uploaded per Day.
Formula: `dailyDownloads / episodesPerDay`
Result: --
Step 3: Estimate Actual Listens per Episode
This is a key step where we apply a standard factor of 0.6 to the downloads per episode to get a better estimate of actual listens, assuming not every download is a full listen.
Formula: `downloadsPerEpisode * 0.6`
Result: --
Step 4: Calculate Cume Participation
We compare the estimated actual listens to your total Weekly Daypart Cume to find the percentage of your radio audience that is also listening to your podcasts.
Formula: `(actualListens / weeklyCume) * 100`
Result: --